Friday - 11:10am - 12:00pm
Halle 6 - Ouest

Media business models: beyond advertising

Marion Wyss


Editor-in-Chief @ The Audiencers

An online press professional since 2006, Marion first worked for pure-player online media, then collaborated with national titles such as ELLE, L'Obs and Challenges, where she was Deputy Digital Director until 2017. She then founded Underlines, a consulting agency for press publishers, merged with The Membership & Subscription Suite Poool in 2021. She is now a partner and marketing director. Marion also teaches media monetization models at various journalism schools.